Some examples of this include measures to optimize content or improve meta description and title tags. On the contrary, off-page SEO refers to links and other signals. Internal SEO is optimized at the page level, while technical SEO addresses issues that affect the entire site, such as crawlability, overall site speed, information architecture, internal links throughout the site, etc. In this step-by-step guide to SEO for pages, I'll explain the most important page-specific optimization best practices you should implement and why they're critical to your overall SEO strategy.
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Why Local SEO is Essential for Your Business
Aimee Hetherington2 minutes 33, seconds readDiscover why investing in Local SEO is essential for businesses of all sizes. Learn how it can help increase website traffic and sales.
What is the difference between seo and local seo?
Aimee Hetherington2 minutes 27, seconds readWhile traditional SEO focuses on improving the visibility of your site on a national or global scale, local SEO allows you to capture local search territory to connect with search engines in your area. SEO and local SEO use many of the same strategies.
What is local seo and why does it matter?
Aimee Hetherington2 minutes 8, seconds readLocal SEO (search engine optimization) is the process of improving visibility in search engines for local businesses, mainly those with physical locations. By following local SEO best practices, companies can improve organic traffic derived from searches conducted by customers in nearby areas.
Devising a Winning Local Search Strategy
Aimee Hetherington3 minutes 11, seconds readTo maximize your local search rankings, you need to optimize page SEO elements, access local directories & Google Maps, be visible on social media profiles & ensure website is mobile-friendly.